A great way to help boost your SEO and get your ranking up in Google is focusing on the keywords in your posts. A keyword is the words or phrase someone would type into a search engine that would potentially lead them to your site. A good keyword research tool like Keysearch can really help you out, it tells you how difficult a certain keyword will be to rank high in and also gives you related terms. You can see what websites are the top ranks for that term and track how your own pages are doing. Totally worth the $17 / month investment!